Orange Is The New Black

Category: Design Client: Netflix Agency: Think Jam

Requirement: Collaboration Engagement tool to support launch of 4th season of Netflix’s TV series Orange Is The New Black with partner Deliveroo

Shown version: Final Approved

Summary: Tasked with creating innovative engagement tool. Functional digital lead on creation team to build interactive overlay working on iPad or tablets using device giro functionality. Using Celtra platform to build the overlay, using some custom JavaScript due to complexity of functionality.

Below is screen-record of overlay. Live engagement functionality here: https://think-jam.celtra.com/shareablePreview/tm7ei1

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